Speedy Machine branding hero — laptop showcase of the car rental site

Project.

Speedy machine - car rental services

Building a brand for a car rental services that is fast, easy and reliable.

Client
Speedy machine
Role
Brand
Category
Car rental services
Duration
June 2023 - August 2023

Overview

Speedy Machine is a Dubai-based car rental brand built for people who want luxury on demand — fast booking, clear pricing, and a fleet that feels as sharp as the drive. We shaped an identity and digital presence that feel premium, energetic, and instantly recognizable across logo, web, and every customer touchpoint.

Speedy Machine — car detail page and booking actions
Speedy Machine — luxury service benefits on tablet

Color

Speedy Machine main logo
#E85A2A
#0A0A0A

Typography

The typography chosen for Speedy Machine is a modern sans-serif — clean, bold, and highly legible — reflecting the speed and efficiency of the service across every digital platform.

Speedy Machine typography — Figtree main text specimen
Speedy Machine typography — Figtree character grid
Speedy Machine media — How it works laptop mockup
Speedy Machine media — fleet browsing mockup
Speedy Machine media — tablet category experience
Speedy Machine — luxury cars listing laptop application
Speedy Machine — angled laptop application mockup

Explore more case study

Pay10 payment platform showcase

Pay10 - Building a Borderless Payment Experience

A conversion-focused redesign for global expansion with streamlined onboarding.

View Case Study
Sauvira leather bag branding project

Sauvira - Luxury Leather Bags Crafted for Timeless Elegance

Premium brand storytelling through restrained visuals and immersive product detail.

View Case Study
Lets Talk

Start Building Your Digital Infrastructure

Whether you're launching, scaling, or rebuilding, we help you design the digital foundation your business needs to grow.

Tell us what you're trying to achieve. We'll provide clarity, direction, and recommended next steps.